Chapter 1: General Provisions

Article 1 (Purpose)

The purpose of these Terms and Conditions is to stipulate the rights, duties, and responsibilities between Paprika Data Lab Co., Ltd. (hereinafter referred to as the "Company") and its members in connection with the use of Walla and all related services (hereinafter referred to as "Services") provided by the Company.

Article 2 (Definitions)

The definitions of terms used in these Terms and Conditions are as follows:

1. "Services" means Walla and all related services that a "Member" can use, regardless of the terminal device on which they are implemented (including various wired and wireless devices such as PCs, TVs, and portable terminals).

2. "Data Collection and Survey Services" means all services related to research activities, including survey programming, respondent selection, survey execution, and response collection, performed for respondents at the request of a "Member" among the "Services" provided by the "Company."

3. "Platform Use Services" means the "Services" provided by the "Company" that involve analyzing data provided by a "Member" and providing the analysis results using the "Company's" data analysis platform at the request of the "Member."

4. "Member" means a user who accesses the "Company's" "Services," enters into a user agreement with the "Company" in accordance with these Terms and Conditions, and uses the "Services" provided by the "Company."

5. "ID" means the email address designated by the "Member" and approved by the "Company" for the identification of the "Member" and their use of the "Services."

6. "Paid Services" means various content (including various information content, VOD, items, and other paid content), statistical data, and all related "Services" provided by the "Company" for a fee, including "Data Collection and Survey Services" and "Platform Use Services."

7. "Response Data" means all data generated or created in the course of performing "Data Collection and Survey Services" at the request of a "Member."

8. "Deliverables" means the results of the "Response Data" obtained from the "Company's" performance of "Data Collection and Survey Services."

9. "Post" means all information or materials, including text, documents, pictures, voice, links, files, or a combination thereof, posted by a "Member" on the "Services" while using the "Services."

10. "Charging" means crediting an amount corresponding to the amount paid or to be paid by the "Member" through a method designated by the "Company" (hereinafter "Charged Amount") to the corresponding "ID" and team-shared "ID."

11. "Cancellation of Use" means the "Company" refunding the fee for a "Paid Service" in the original payment method when a "Member" who paid for the "Paid Service" could not receive the service normally due to a cause attributable to the "Company."

Article 3 (Display and Amendment of the Terms and Conditions)

The "Company" shall display the content of these Terms and Conditions on the initial service screen (front page) so that users can easily see them.

1. Before the user agrees to the Terms and Conditions, the "Company" must provide a separate connection screen or pop-up screen to seek the user's confirmation so that the user can understand important contents set forth in the Terms and Conditions, such as the price of "Paid Services" and payment conditions.

2. The "Company" may amend these Terms and Conditions to the extent that it does not violate relevant laws such as the "Act on the Regulation of Terms and Conditions" and the "Act on Promotion of Information and Communications Network Utilization and Information Protection, etc." (hereinafter "Information and Communications Network Act").

3. If the "Company" amends the Terms and Conditions, it shall announce the effective date and the reason for the amendment along with the current terms on the initial screen of the site from 7 days before the effective date until the day before the effective date. If a Member does not express their intention to refuse between the date of the announcement and the effective date of the change, despite being clearly notified that they will be deemed to have approved, they will be considered to have approved the changes. However, if the terms are changed unfavorably for the Member, the Company shall notify them individually and clearly at least 30 days in advance through electronic means such as email within the service or a pop-up window requiring consent upon login, in addition to the method in Paragraph 1.

4. Provisions concerning the service contract among the amended terms shall apply only to contracts concluded after the effective date, and the provisions before the amendment shall apply to contracts already concluded. However, if a member who has already concluded a contract wishes to be subject to the amended provisions and sends their intention to the "Company" within the notice period of the amended terms under Paragraph 4 and receives the "Company's" consent, the amended provisions shall apply.

5. If a "Member" does not agree to the application of the amended terms, the "Company" cannot apply the contents of the amended terms, and in this case, the Member may terminate the user agreement. However, if there are special circumstances in which the existing terms cannot be applied, the "Company" may terminate the user agreement.

6. Matters not specified in these Terms and Conditions and the interpretation of these Terms and Conditions shall be governed by the relevant laws or commercial practices.

Chapter 2: Conclusion of Service Contract

Article 4 (Conclusion of User Agreement)

1. A "Service" user agreement can be concluded in the following way

   • It is concluded when a person who wishes to become a "Member" (hereinafter "Applicant") agrees to the Terms and Conditions, enters the information required by the "Company," and the "Company" approves such application.

2. The "Company" may not approve the application or may suspend or terminate the user agreement for applications that fall under any of the following subparagraphs:

3. If the Applicant has previously lost their membership status due to these Terms and Conditions (however, this is excluded for those who have passed 1 year since the loss of membership and have obtained the "Company's" approval for re-registration).

   • If the name is not real or another person's name was used.

   • If false information is entered or the content required by the "Service" is not entered.

   • If approval is impossible due to a cause attributable to the Applicant or if the application violates other established provisions.

4. The "Company" shall notify the "Member" whose user agreement has been terminated for the reasons in the preceding paragraph of the occurrence of the said reason via email address and shall grant an opportunity to explain that it was not due to their intention or negligence within a maximum of 30 days from the date of receiving the notice. In this case, the "Company" shall examine the "Member's" explanation and, if it is judged that the "Member's" claim is valid, allow the "Member" to use the services normally.

5. For an application under Paragraph 1, the "Company" may request real-name verification and identity authentication through a professional institution depending on the type of "Member."

6. The "Company" may withhold approval if there is no room in the "Service" related facilities or if there are technical or business problems.

7. If the "Company" does not approve or withholds the approval of the membership application in accordance with the preceding paragraph, the "Company" shall, in principle, inform the Applicant.

8. The time of establishment of the user agreement is when the "Company" indicates the completion of registration in the application process.

9. The "Company" may differentiate the use of the service by subdividing the usage time, frequency of use, service menus, etc., by classifying "Members" into grades according to the company policy.

Article 5 (Change and Withdrawal of Member Information)

1. The "Member" may view and modify their personal information at any time through the 'My Info Management' screen. However, the "ID" necessary for "Service" management can be changed through the customer center after identity verification.

2. If the information provided at the time of the membership application has changed, the "Member" must make corrections online or notify the "Company" of the changes by e-mail or other methods.

3. The "Company" shall not be liable for any disadvantages arising from not notifying the "Company" of the changes in Paragraph 2, unless there is intentional or gross negligence on the part of the "Company."

4. The "Member" may apply for the termination of the user agreement (membership withdrawal) at any time through the customer center on the initial service screen or the 'My Info Management' menu. If a "Member" applies for withdrawal, the "Company" may verify the member's identity and will process it immediately in accordance with relevant laws and regulations. However, the "Company" may restrict re-registration for 30 days in accordance with its service operation principles.

5. If the "Member" terminates the contract, all of the "Member's" data will be destroyed immediately upon termination, except in cases where the "Company" retains member information in accordance with relevant laws and the privacy policy.

Article 6 (Obligation to Protect Personal Information)

1. The "Company" endeavors to protect the "Member's" personal information as stipulated by relevant laws such as the "Personal Information Protection Act." The protection and use of personal information are subject to the relevant laws and the "Company's" privacy policy. However, the "Company's" privacy policy does not apply to linked sites other than the "Company's" official site.

Article 7 (Member's Obligation for "ID" Management)

1. The responsibility for managing the "Member's" "ID" lies with the "Member," and it must not be used by a third party.

2. The "Company" may restrict the use of the "Member's" "ID" if there is a risk of personal information leakage or if it could be mistaken for the "Company" or its operator.

3. The "Member" must immediately notify the "Company" upon recognizing that their "ID" has been stolen or is being used by a third party and must follow the "Company's" instructions.

4. In the case of Paragraph 3, the "Company" shall not be liable for any disadvantages arising from the "Member's" failure to notify the "Company" of the fact, or from not following the "Company's" instructions even after notification, unless there is intentional or gross negligence on the part of the "Company."

Article 8 (Company's Obligations)

1. The "Member" shall not engage in the following acts. The "Member" must comply with relevant laws, the provisions of these Terms and Conditions, user guides, and notices related to the "Service," and matters notified by the "Company," and shall not engage in any other acts that interfere with the "Company's" business. If this is violated, the company may suspend the user agreement or revoke membership.

   • Registering false information when registering (including changing) personal information.

   • Arbitrarily changing information posted by the "Company."

   • Transmitting or posting information (computer programs, etc.) not permitted by the "Company."

   • Infringing on the copyrights and other intellectual property rights of the "Company" or other third parties.

   • Damaging the reputation of or interfering with the business of the "Company" or other third parties.

   • Disclosing or posting obscene or violent messages, images, sounds, or other information on the screen that is contrary to public order and morals.

   • Engaging in for-profit activities using the "Company's" "Service" targeting an unspecified number of people.

   • Providing information that distorts the facts, and other acts that the "Company" deems inappropriate.

   • Stealing another person's information.

2. If the "Company" revokes membership status in accordance with the preceding paragraph, the "Company" shall notify the "Member" whose membership status has been revoked for the reasons in the preceding paragraph of the occurrence of the said reason via email address and shall grant an opportunity to explain that it was not due to their intention or negligence within a maximum of 30 days from the date of receiving the notice. In this case, the "Company" shall examine the "Member's" explanation and, if it is judged that the "Member's" claim is valid, allow the "Member" to use the services normally.

Article 9 (Member's Obligations)

1. The "Member" shall not engage in the following acts. The "Member" must comply with relevant laws, the provisions of these Terms and Conditions, user guides, and notices related to the "Service," and matters notified by the "Company," and shall not engage in any other acts that interfere with the "Company's" business. If this is violated, membership may be revoked.

   • Registering false information when registering (including changing) personal information.

   • Arbitrarily changing information posted by the "Company."

   • Transmitting or posting information (computer programs, etc.) not permitted by the "Company."

   • Infringing on the copyrights and other intellectual property rights of the "Company" or other third parties.

   • Damaging the reputation of or interfering with the business of the "Company" or other third parties.

   • Disclosing or posting obscene or violent messages, images, sounds, or other information on the screen that is contrary to public order and morals.

   • Engaging in for-profit activities using the "Company's" "Service" targeting an unspecified number of people.

   • Providing information that distorts the facts, and other acts that the "Company" deems inappropriate.

   • Stealing another person's information.

Chapter 3: Content and Use of the Service

Article 10 (Content of "Services")

1. The "Company" provides the following services to "Members":

   • Conclusion of contracts for surveys

   • Provision of survey creation tools

   • Provision of survey result analysis data

   • Provision of distribution channels for sharing surveys

   • Any and all other services provided to "Members" through additional development by the "Company" or partnership agreements with other companies.

   • All other supplementary services provided.

Article 11 (Use of "Services")

1. In cases such as out-of-stock goods or services or changes in technical specifications, the "Company" may change the content of the goods or services to be provided under a future contract. In this case, the changed content of the goods or services and the date of provision shall be specified and announced on the initial service screen in advance, and the member shall be individually notified through electronic means such as email within the service or a pop-up window requiring consent upon login. However, if there are unavoidable circumstances or situations that the "Company" cannot reasonably predict, it will be announced immediately.

2. The "Company" may change the content of the "Service" agreed upon with the member due to reasons such as out-of-stock goods or changes in technical specifications. In this case, the "Company" shall announce this on the initial service screen in advance and notify the member individually through electronic means such as email within the service or a pop-up window requiring consent upon login.

3. In the case of the preceding paragraph, the "Company" shall compensate for the damages incurred by the member, unless there is no intention or negligence on its part.

4. The "Company" may temporarily suspend the provision of "Services" in cases of maintenance, replacement, or breakdown of information and communication facilities such as computers, communication disruptions, or significant operational reasons. In this case, it will be announced on the homepage in advance. However, if there are unavoidable reasons why the "Company" cannot announce it in advance, it will be announced immediately.

5. The "Company" may conduct regular inspections if necessary for the provision of services, and the time for regular inspections shall be as announced on the service provision screen.

Article 12 (Changes to "Services")

1. The "Company" may provide "Members" with various information deemed necessary during the use of the "Service" through methods such as notices and e-mails. However, "Members" may refuse to receive e-mails, etc., at any time, except for transaction-related information and responses to customer inquiries under relevant laws. However, this does not apply to responses to "Member's" transaction-related information and customer inquiries.

2. The "Company" may post advertisements on the "Service" screen, homepage, e-mail, etc., in connection with the operation of the "Service." A "Member" who has received an e-mail with an advertisement may refuse to receive it from the "Company."

3. Respondent information is provided to "Members" based on the following criteria: It is used only for the stated purpose of the survey requested by the "Member," and in this process, a function is provided on the project editing page to obtain separate consent from the respondent for personally identifiable information such as real names.

Article 13 (Provision of Information and Posting of Advertisements)

1. The "Company" may change all or part of the "Services" being provided for operational or technical needs if there is a significant reason.

2. If there are changes to the content, method of use, or time of use of the "Service," the reason for the change, the content of the service to be changed, and the date of provision shall be announced on the initial service screen in advance and notified individually to the member through electronic means such as email within the service or a pop-up window requiring consent upon login.

3. The "Company" may modify, suspend, or change part or all of the "Services" provided free of charge for policy and operational needs. In this case, the details will be announced on the initial service screen in advance and notified individually to the "Member" through electronic means such as email within the service or a pop-up window requiring consent upon login. The "Company" will not provide separate compensation to the "Member" for this unless there is intentional or gross negligence on the part of the "Company."

Article 14 (Attribution of Rights to "Services" and Use of "Posts")

1. Intellectual property rights, including copyrights to the "Deliverables" provided to the "Member" in accordance with the "Data Collection and Survey Services," shall belong to the "Member," and the "Company" has an obligation to protect this information.

2. All rights to the "Response Data" generated or created during the provision of "Data Collection and Survey Services" shall belong to the "Company." The "Company" may provide the "Response Data" to the "Member" as stipulated in the "Data Collection and Survey Services" contract or, if necessary, in accordance with the consent for providing personal information under the Personal Information Protection Act from the respondent. The "Member" may use the "Response Data" received from the "Company" within the scope of the purpose for which it was provided, in compliance with relevant laws such as the Personal Information Protection Act. However, notwithstanding the above provision, the "Company" and the "Member" may agree otherwise regarding the attribution of "Response Data" through a separate agreement.

3. "Posts" registered by a "Member" within the "Service" may be exposed in separate supplementary services developed and provided by the "Company," excluding information that can identify the author (or copyright holder) of the "Post." In this process, the "Post" may be partially modified, copied, and edited. In this case, the Company shall comply with the provisions of the Copyright Act, and the "Member" may take measures such as deletion, exclusion from use in supplementary services, or making it private for the "Post" at any time through the customer center.

4. If the "Company" wishes to use a "Member's" "Post" in a manner other than that described in Paragraph 3, it must obtain the "Member's" prior consent through telephone, fax, e-mail, etc.

5. If a "Member's" "Post" contains content that violates relevant laws such as the "Information and Communications Network Act" and the "Copyright Act," the rights holder may request the suspension and deletion of the "Post" in accordance with the procedures prescribed by the relevant laws, and the "Company" must take action in accordance with the relevant laws.

6. Even if there is no request from the rights holder under the preceding paragraph, if there is a reason to believe that there is an infringement of rights or if it violates other company policies and relevant laws, the "Company" may take temporary measures for the "Post" in accordance with the relevant laws.

7. Copyrights and intellectual property rights for the "Service" belong to the "Company."

8. The "Company" grants the "Member" the right to use the "Service" in accordance with the terms of use set by the "Company" in connection with the service, and the "Member" cannot transfer, sell, provide as collateral, or otherwise dispose of it.

Article 15 (Member's Responsibility)

1. While using the services provided by the "Company," the "Member" is responsible for their own actions, response data, and communication with others. If the content of the service, such as the format of the survey used by the "Member," falls under the following, the "Company" may suspend the provision of the service and take temporary measures, such as deleting related content, for 30 days after prior notice (however, without prior notice in cases prescribed by relevant laws). The "Member" may file an objection within 7 days after the temporary measure under this article. If no objection is filed, permanent measures will be taken against the related content.

2. Using the service for the purpose of committing illegal acts, or where the act of using the service or the failure of the service may cause physical damage, death, mental harm, or personal injury.

3. Using the service to build a product or service that competes with the "Company" or for other competitive purposes.

4. Interfering with the normal operation of the service or accessing the service using a method other than that provided by the "Company."

5. Using the service for the purpose of circumventing restrictions imposed by the "Company" on the "Member."

6. Acts such as probing or scanning the vulnerabilities or security of the "Company's" systems or networks.

7. Extracting or collecting data from the "Company's" web pages using web crawling programs or other automated programs.

8. Acts such as denying others access to the service or attempting to reverse-engineer it.

9. Distributing or transmitting viruses, malware, or other malicious software using the service.

10. Using the service to infringe on the intellectual property rights of others.

Chapter 4: Subscription Refund Policy

1. Cancellation of Recurring Payments

   Members can cancel recurring payments at any time through the customer center and the website. Upon cancellation, service use is possible until the end of the current billing cycle, and the account will be automatically terminated at the end of the billing cycle. If an immediate cancellation is requested, the service will be stopped immediately.

2. Refund Policy

   • If 24 hours have passed after payment without a cancellation request, the plan is considered to have been used.

   • For refunds, even for annual payments, the calculation is based on the monthly subscription fee. Depending on the timing of the refund, there may be no refundable amount.

   • For annual payments, a full refund without penalty is available if canceled within 14 days of payment. However, if canceled after 14 days, the sum of the following will be charged as a penalty:

     • The recovery amount for the monthly subscription rate for the period of use.

     • 10% of the annual contract amount.

3. Subscription Cancellation by Plan

   • Monthly Plan

     • Service is available until the end of the paid month, and it automatically stops at the end of the billing cycle. Refunds are not possible for the current month, even if it has not been used.

   • Annual Plan

     • A full refund without penalty is possible if canceled within 14 days of payment.

     • If 14 days have passed since payment, a refund will be processed for the unused months after dividing the total amount (monthly subscription rate recovery amount) plus the penalty by 12. Any month used for even one day is excluded from the refund.

   • Changes to Service Fees and Membership

     • Paprika Data Lab may change service fees and memberships. In case of changes, the effective date and content will be notified to members in advance by e-mail or a notice on the website. If a member does not agree to the changes, they can cancel the recurring payment.

Chapter 5: Miscellaneous

Article 17 (Limitation of Liability)

1. The "Company" shall be exempt from responsibility for providing "Services" if it is unable to do so due to a natural disaster or other force majeure, unless there is intentional or gross negligence on the part of the company.

2. The "Company" shall not be liable for any obstacles in the use of the "Service" due to a cause attributable to the "Member," unless there is intentional or gross negligence on the part of the company.

3. The "Company" shall not be liable for the use of "Services" provided free of charge unless there are special provisions in the relevant laws or there is intentional or gross negligence on the part of the company.

Article 18 (Governing Law and Jurisdiction)

1. Lawsuits filed between the "Company" and the "Member" shall be governed by the laws of the Republic of Korea.

2. Lawsuits concerning disputes between the "Company" and the "Member" shall be filed in the competent court under the Civil Procedure Act.

Article 19 (Business Information)

1. Company Name: Paprika Data Lab Co., Ltd.

2. CEOs: Yubin Kim, Youngbeom Kim

3. Chief Privacy Officer: Yonggwan Jo

4. Address: 3rd Floor, 217 Teheran-ro, Gangnam-gu, Seoul, Republic of Korea (Yeoksam-dong)

5. Main Phone: +82 507 1337 7342

[Addendum]

These Terms and Conditions shall be effective from December 20, 2023.