MARKET ANALYSIS
Why Data Sovereignty Matters Now
July 10, 2025


0. Why Data Sovereignty Matters Now
In the 2020s, invisible walls are rising around the world. Geopolitical tensions, from the US-China tech rivalry to the Russia-Ukraine war, and the EU’s declaration of “digital sovereignty” (e.g., GAIA-X), have made one thing clear: technology alone can no longer connect the world seamlessly.
The cloud was once celebrated for its borderless scalability—deploy anywhere, serve everywhere. But while cloud infrastructure remains global, data itself is increasingly bound by national borders.
Governments are tightening control over data flows. Regulations like the EU’s GDPR, the US CLOUD Act, and China’s Data Security Law go beyond privacy—they’re now tools of national strategy and industrial protection.
This shift presents a new challenge for SaaS and cloud companies: technical innovation must now be paired with geopolitical awareness. Understanding local laws and ensuring compliance with data sovereignty demands has become essential for global success.
It’s time to ask:
Are your systems designed for cross-border compliance?
How are major tech players navigating this fragmented world?
What must SaaS companies do to stay competitive in this new environment?
Let’s explore the global state of data sovereignty—and what companies can do to adapt.
1. Global Trends: Tech Goes Global, Data Stays Local
Cloud technology breaks down barriers. But politics and regulation are putting them back up. Today, we face a paradox: globally unified systems with locally restricted data.
1-1. Europe: Building Digital Sovereignty (GAIA-X, Project Sylva)
The European Union is leading the charge for digital sovereignty. Initiatives like GAIA-X aim to create a trusted, open, and secure cloud ecosystem that ensures European data is governed and processed within Europe.
Similarly, Project Sylva, backed by European telecoms, seeks to develop open-source cloud stacks tailored for 5G and edge computing—pushing toward technological independence in public and private sectors alike.
1-2. The US and China: Data as Strategic Asset
China’s Data Security Law mandates that critical data stay within Chinese borders. Any export must pass stringent approval processes. Even Chinese cloud giants must build services grounded in domestic infrastructure.
The US CLOUD Act requires US-based companies to turn over data—even if stored abroad—if requested by American authorities. In response, companies like Microsoft and Google have implemented regional segregation strategies such as EU Data Boundary to reassure customers.
1-3. Cloud Giants Go Local: Sovereign Cloud Models
Global cloud providers (AWS, Google, Microsoft) are introducing Sovereign Cloud offerings to align with local laws. These environments give customers more control over location, governance, and access—often built in partnership with local governments or companies.
1-4. The TikTok Case: Data Localization as Strategy
To counter fears of foreign surveillance, TikTok localized its operations: US data on Oracle infrastructure (“Project Texas”), and EU data in a dedicated Irish data center (“Project Clover”). This wasn’t just technical—it was a political and trust-focused strategy.
2. The Global Compliance Gap
While regulations are tightening, many companies still treat data sovereignty as an afterthought. But failing to prepare can mean more than just fines—it can block market entry altogether.
Key global trends include:
2-1. Cross-border Data Transfer Rules Are Getting Tougher
Most countries now require transparency about where user data is stored, how it’s handled, and whether it’s being sent overseas. Consent must be explicit, and contractual safeguards like Standard Contractual Clauses (SCCs) are often mandatory.
2-2. Cloud Nationalism Is on the Rise
Many governments now prioritize local cloud infrastructure and certifications for sensitive sectors like healthcare, defense, and finance. This has made it harder for global providers to win public sector contracts—unless they comply with national standards or work through trusted local partners.
2-3. Sovereign Cloud Isn’t Just a Label
Building trust requires more than marketing. A true Sovereign Cloud must meet the operational, legal, and political expectations of a country—offering data localization, access controls, and transparency on who can access what, when, and why.
3. What SaaS Companies Should Do Now
If you’re building a global SaaS business, compliance and data localization strategies are not optional. Here’s where leading companies are focusing:
3-1. Multi-Region Architecture
Distribute data based on user location. Host EU user data in Frankfurt, North American data in Virginia, and APAC data in Singapore or Seoul. This isn’t just about latency—it’s about legal jurisdiction and trust.
3-2. Explicit DPAs and SLAs
Include precise terms in your Data Processing Agreements (DPAs) and Service Level Agreements (SLAs):
Where is the data stored?
How long is it retained?
Who can access it?
How is it deleted?
Regulators and customers now expect clarity—and enforceability.
3-3. Country-Specific Response Playbooks
Prepare detailed internal manuals for how your company handles data access requests, breaches, or audits in key markets. Who leads? What law applies? What’s the timeline?
These plans turn compliance into a competitive advantage and crisis into trust.
4. Bottom Line: In the Cloud Era, Data’s Passport Is Power
Here’s the reality: Cloud infrastructure is global. Data is not.
Global SaaS companies are judged not only by what they build—but by how well they respect where and under what laws user data resides.
Ask yourself:
“Where is our customer’s data stored?”
“Which laws govern it?”
“What happens if a government demands access?”
Only companies with clear answers—and the infrastructure to back them—can earn trust across borders. A go-global strategy without compliance is no longer viable. In this new era, data sovereignty is your competitive edge.
5. Walla: A Form Builder Built with Data Sovereignty in Mind
If your team isn’t ready to answer, “Which jurisdiction governs our users' data?”—it’s time to revisit your stack.
Walla is a modern form builder designed from the ground up with data sovereignty in mind. It’s more than just a tool to collect responses—it’s an infrastructure for trusted data handling.
Here’s what sets it apart:
Region-Locked Hosting: Whether you need AWS Seoul, Naver Cloud, or even on-premises deployment, Walla ensures your data stays exactly where you need it to.
Isolated & Encrypted Data Handling: With field-level encryption and separate storage layers, Walla aligns with GDPR, PIPA, and other global standards.
Compliance-Ready Architecture: Supporting frameworks like ISMS-P, Walla is usable in sensitive sectors where compliance is non-negotiable.
In a world where data compliance is business-critical, Walla helps you go from “just a form” to full data control.
0. Why Data Sovereignty Matters Now
In the 2020s, invisible walls are rising around the world. Geopolitical tensions, from the US-China tech rivalry to the Russia-Ukraine war, and the EU’s declaration of “digital sovereignty” (e.g., GAIA-X), have made one thing clear: technology alone can no longer connect the world seamlessly.
The cloud was once celebrated for its borderless scalability—deploy anywhere, serve everywhere. But while cloud infrastructure remains global, data itself is increasingly bound by national borders.
Governments are tightening control over data flows. Regulations like the EU’s GDPR, the US CLOUD Act, and China’s Data Security Law go beyond privacy—they’re now tools of national strategy and industrial protection.
This shift presents a new challenge for SaaS and cloud companies: technical innovation must now be paired with geopolitical awareness. Understanding local laws and ensuring compliance with data sovereignty demands has become essential for global success.
It’s time to ask:
Are your systems designed for cross-border compliance?
How are major tech players navigating this fragmented world?
What must SaaS companies do to stay competitive in this new environment?
Let’s explore the global state of data sovereignty—and what companies can do to adapt.
1. Global Trends: Tech Goes Global, Data Stays Local
Cloud technology breaks down barriers. But politics and regulation are putting them back up. Today, we face a paradox: globally unified systems with locally restricted data.
1-1. Europe: Building Digital Sovereignty (GAIA-X, Project Sylva)
The European Union is leading the charge for digital sovereignty. Initiatives like GAIA-X aim to create a trusted, open, and secure cloud ecosystem that ensures European data is governed and processed within Europe.
Similarly, Project Sylva, backed by European telecoms, seeks to develop open-source cloud stacks tailored for 5G and edge computing—pushing toward technological independence in public and private sectors alike.
1-2. The US and China: Data as Strategic Asset
China’s Data Security Law mandates that critical data stay within Chinese borders. Any export must pass stringent approval processes. Even Chinese cloud giants must build services grounded in domestic infrastructure.
The US CLOUD Act requires US-based companies to turn over data—even if stored abroad—if requested by American authorities. In response, companies like Microsoft and Google have implemented regional segregation strategies such as EU Data Boundary to reassure customers.
1-3. Cloud Giants Go Local: Sovereign Cloud Models
Global cloud providers (AWS, Google, Microsoft) are introducing Sovereign Cloud offerings to align with local laws. These environments give customers more control over location, governance, and access—often built in partnership with local governments or companies.
1-4. The TikTok Case: Data Localization as Strategy
To counter fears of foreign surveillance, TikTok localized its operations: US data on Oracle infrastructure (“Project Texas”), and EU data in a dedicated Irish data center (“Project Clover”). This wasn’t just technical—it was a political and trust-focused strategy.
2. The Global Compliance Gap
While regulations are tightening, many companies still treat data sovereignty as an afterthought. But failing to prepare can mean more than just fines—it can block market entry altogether.
Key global trends include:
2-1. Cross-border Data Transfer Rules Are Getting Tougher
Most countries now require transparency about where user data is stored, how it’s handled, and whether it’s being sent overseas. Consent must be explicit, and contractual safeguards like Standard Contractual Clauses (SCCs) are often mandatory.
2-2. Cloud Nationalism Is on the Rise
Many governments now prioritize local cloud infrastructure and certifications for sensitive sectors like healthcare, defense, and finance. This has made it harder for global providers to win public sector contracts—unless they comply with national standards or work through trusted local partners.
2-3. Sovereign Cloud Isn’t Just a Label
Building trust requires more than marketing. A true Sovereign Cloud must meet the operational, legal, and political expectations of a country—offering data localization, access controls, and transparency on who can access what, when, and why.
3. What SaaS Companies Should Do Now
If you’re building a global SaaS business, compliance and data localization strategies are not optional. Here’s where leading companies are focusing:
3-1. Multi-Region Architecture
Distribute data based on user location. Host EU user data in Frankfurt, North American data in Virginia, and APAC data in Singapore or Seoul. This isn’t just about latency—it’s about legal jurisdiction and trust.
3-2. Explicit DPAs and SLAs
Include precise terms in your Data Processing Agreements (DPAs) and Service Level Agreements (SLAs):
Where is the data stored?
How long is it retained?
Who can access it?
How is it deleted?
Regulators and customers now expect clarity—and enforceability.
3-3. Country-Specific Response Playbooks
Prepare detailed internal manuals for how your company handles data access requests, breaches, or audits in key markets. Who leads? What law applies? What’s the timeline?
These plans turn compliance into a competitive advantage and crisis into trust.
4. Bottom Line: In the Cloud Era, Data’s Passport Is Power
Here’s the reality: Cloud infrastructure is global. Data is not.
Global SaaS companies are judged not only by what they build—but by how well they respect where and under what laws user data resides.
Ask yourself:
“Where is our customer’s data stored?”
“Which laws govern it?”
“What happens if a government demands access?”
Only companies with clear answers—and the infrastructure to back them—can earn trust across borders. A go-global strategy without compliance is no longer viable. In this new era, data sovereignty is your competitive edge.
5. Walla: A Form Builder Built with Data Sovereignty in Mind
If your team isn’t ready to answer, “Which jurisdiction governs our users' data?”—it’s time to revisit your stack.
Walla is a modern form builder designed from the ground up with data sovereignty in mind. It’s more than just a tool to collect responses—it’s an infrastructure for trusted data handling.
Here’s what sets it apart:
Region-Locked Hosting: Whether you need AWS Seoul, Naver Cloud, or even on-premises deployment, Walla ensures your data stays exactly where you need it to.
Isolated & Encrypted Data Handling: With field-level encryption and separate storage layers, Walla aligns with GDPR, PIPA, and other global standards.
Compliance-Ready Architecture: Supporting frameworks like ISMS-P, Walla is usable in sensitive sectors where compliance is non-negotiable.
In a world where data compliance is business-critical, Walla helps you go from “just a form” to full data control.
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March 29, 2023

EDITORIAL
Why Walla Became Walla: The Story Behind the Name
March 21, 2023

WHY WALLA
The Perfect Way to Collect Location Data
March 15, 2023

WHY WALLA
Fully Understand Logic Setting
March 14, 2023

WHY WALLA
Exploring Walla Team's Philosophy Behind Pricing
March 14, 2023

WHY WALLA
Analyzing Response Sheet Data with GPT
March 8, 2023

WHY WALLA
The Most Efficient Way to Use Google Forms
March 8, 2023

WHY WALLA
Hidden Fields: How to Stop Hiding and Start Using
March 8, 2023

EDITORIAL
Hello, It's Team Walla.
March 10, 2023

EDITORIAL
Why is it called Paprika Data Lab?
March 10, 2023
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WHY WALLA
Cómo Walla cumple con la Ley de Protección de Datos Personales en Argentina (Ley N° 25.326)
July 16, 2025

WHY WALLA
Building FERPA-Compliant Surveys: A Practical Guide for Educational Institutions Using Walla
July 16, 2025

WHY WALLA
A 5-Point Checklist for Collecting Sensitive Health Data with Online Forms
July 16, 2025

WHY WALLA
COPPA Compliance with Walla: Building Safer Forms for Children’s Data
July 16, 2025

WHY WALLA
Navigating the Connecticut Data Privacy Act (CTDPA): A SaaS Compliance Blueprint for Companies Like Walla
July 16, 2025

WHY WALLA
Walla and HIPAA: Building Healthcare-Ready Forms with Compliance in Mind
July 16, 2025

WHY WALLA
VCDPA in Virginia: What Every SaaS Company Needs to Know
July 16, 2025

WHY WALLA
Understanding Singapore’s PDPA and How Walla Helps You Stay Compliant
July 18, 2025

WHY WALLA
GLBA Compliance and Walla: Enabling Financial Institutions to Collect Data Securely
July 16, 2025

MARKET ANALYSIS
What Winning SaaS Companies Do Differently
July 14, 2025

WHY WALLA
การจัดการข้อมูลส่วนบุคคลของผู้ใช้ในประเทศไทย: ทำความเข้าใจกฎหมาย PDPA และแนวทางปฏิบัติของ Walla
July 18, 2025

WHY WALLA
面向台灣用戶的個資合規指南:理解 PDPA 與 Walla 的應對策略
July 18, 2025

MARKET ANALYSIS
Is SaaS Dead?
July 10, 2025

WHY WALLA
Wallaを活用したAPPI対応の個人情報収集UX設計のポイント
July 17, 2025

WHY WALLA
Building a B2B SaaS Onboarding Flow under Singapore’s PDPA
July 17, 2025

WHY WALLA
日本ユーザーのデータを扱う際に知っておくべき個人情報保護法(APPI)とWallaの対応策
July 18, 2025

WHY WALLA
Proteção de Dados no Brasil: Como o Walla se alinha à LGPD para garantir confiança e segurança
July 16, 2025

WHY WALLA
CCPA Compliance with Walla: Privacy-Centered SaaS Infrastructure for California Consumers
July 16, 2025

MARKET ANALYSIS
Why Data Sovereignty Matters Now
July 10, 2025

EDITORIAL
The Future of SaaS is Not a Product, It's an AI Infrastructure
July 14, 2025

WHY WALLA
Understanding the Texas Data Privacy and Security Act (TDPSA): What It Means for SaaS Companies Like Walla
July 16, 2025

USE CASE
How Polestar Designs Surveys That Truly Listen to Customers
June 2, 2025

WHY WALLA
Understanding the Colorado Privacy Act (CPA): What SaaS Companies Like Walla Need to Know
July 16, 2025

WHY WALLA
Understanding Utah’s UCPA: A Practical Guide for SaaS Platforms Like Walla
July 16, 2025

EDITORIAL
Run a Successful Online Promotion with Walla
March 28, 2025

EDITORIAL
Create a Survey in 5 Minutes Using Walla Templates
March 26, 2025

EDITORIAL
Online Event Marketing? Do It All with Just One Survey!
March 21, 2025

EDITORIAL
How to Stay One Step Ahead in B2B Marketing
March 19, 2025

EDITORIAL
Google Forms feels too basic, SurveyMonkey too pricey?
March 14, 2025

EDITORIAL
Perfecting BTL Marketing with Satisfaction Surveys
March 12, 2025

EDITORIAL
Free Marketing Guide for Startups
March 7, 2025

EDITORIAL
Creating Surveys That Elevate Customer Experience (CX)
March 5, 2025

EDITORIAL
Why Walla Is Essential for CRM Analysis
February 21, 2025

EDITORIAL
Ever seen a form like this? A collection of fun and quirky test cases
February 19, 2025

EDITORIAL
Practical Applications of CX, BX, and UX That Professionals Shouldn’t Overlook
February 12, 2025

EDITORIAL
Creating More Aesthetic and Emotionally Engaging Survey Forms with Walla
February 12, 2025

EDITORIAL
A Simple Walla Guide to Measuring Customer Satisfaction and NPS
February 5, 2025

EDITORIAL
Brand Redesign: How to Start with Data
January 31, 2025

EDITORIAL
Comparison of the 4 Major Survey Forms: Naver Form, Typeform, SurveyMonkey, Walla
January 22, 2025

EDITORIAL
A Recent Marketing Research Case Report
January 16, 2025

EDITORIAL
An Overview of the CXO Roadmap through Feedback Analysis
January 9, 2025

EDITORIAL
Boost Customer Loyalty: How Regular Surveys Drive Better Service and Stronger Brands
December 27, 2024

EDITORIAL
Elevate Your Brand: How Surveys Fuel Awareness and Positive Perception
December 18, 2024

EDITORIAL
Building User-Centric Products: How to Leverage Surveys for Effective Market Insights
December 11, 2024

EDITORIAL
Boost Your Workflow: Connect Walla to Discord, Slack, and More with Ease
December 9, 2024

EDITORIAL
Customer Feedback Management: How South Korea’s Top Brands Drive Growth Through CFM
December 6, 2024

EDITORIAL
500 Global Founders Retreat
November 29, 2024

EDITORIAL
Elevating Brand Experience: Why BX Management Defines Market Success
November 27, 2024

EDITORIAL
Crafting High-Impact Customer Surveys: A Roadmap to Better CX
November 20, 2024

EDITORIAL
Beyond Service: How CXM Drives Growth and Competitive Advantage
November 15, 2024

EDITORIAL
Building Strong Starts: Using Feedback to Elevate Employee Onboarding
November 13, 2024

EDITORIAL
Empower Your People: Modern HR & EX Management and the Role of Feedback Tools
November 8, 2024

EDITORIAL
Free but Powerful: The #1 Online Form Builder
November 5, 2024

EDITORIAL
Crafting the Perfect Survey: Key Strategies for High-Quality Data
November 1, 2024

EDITORIAL
Brands That Thrived With Online Surveys
October 25, 2024

EDITORIAL
Revisiting On-Premise: Navigating Your Options Between SaaS and Traditional Setups
October 18, 2024

EDITORIAL
From Custom Design to AI Analysis: How Walla Beats Google Forms 120%
October 13, 2024

EDITORIAL
Is Google Forms Enough? Key Drawbacks You Shouldn’t Overlook
October 9, 2024

EDITORIAL
Reimagining Convenience: Walla’s Ready-to-Use Survey Templates for Your Brand
October 2, 2024

EDITORIAL
Google Forms or Walla? A Comprehensive Feature-by-Feature Look
July 23, 2024

WHY WALLA
Manage Capacity Stress-Free: Quota Settings
July 19, 2024

EDITORIAL
Paprikan Canada Voyage : Inside and Beyond
February 16, 2024

WHY WALLA
The Marketer's Ace: Hidden Fields
February 14, 2024

EDITORIAL
Insights from Location Data
January 29, 2024

EDITORIAL
To Someone Who Has Been Staring at Data for 10 Hours
January 23, 2024

EDITORIAL
The Secret to Acquiring 30,000 Users with Minimal Marketing Budget
November 29, 2023

EDITORIAL
Paprikan's Open Hiring Journey
November 28, 2023

WHY WALLA
Survey Form Webhook Guidelines
August 31, 2023

EDITORIAL
Starting a Company and Living Together in Canada
June 12, 2023

WHY WALLA
Let's Group Data Using the Group By Feature
May 17, 2023

EDITORIAL
The Tiny History of Walla
May 15, 2023

EDITORIAL
Insights from Walla Team's Remarkable 220x Revenue Growth in Just 6 Months
April 28, 2023

EDITORIAL
Insights from a Walla Team Co-founder Shared in a University Lecture
April 5, 2023

WHY WALLA
How to Create a One-Page Survey
April 5, 2023

WHY WALLA
How to Set Up Notifications for Surveys
April 5, 2023

EDITORIAL
A Letter to Aspiring Entrepreneurs
March 29, 2023

EDITORIAL
Why Walla Became Walla: The Story Behind the Name
March 21, 2023

WHY WALLA
The Perfect Way to Collect Location Data
March 15, 2023

WHY WALLA
Fully Understand Logic Setting
March 14, 2023

WHY WALLA
Exploring Walla Team's Philosophy Behind Pricing
March 14, 2023

WHY WALLA
Analyzing Response Sheet Data with GPT
March 8, 2023

WHY WALLA
The Most Efficient Way to Use Google Forms
March 8, 2023

WHY WALLA
Hidden Fields: How to Stop Hiding and Start Using
March 8, 2023

EDITORIAL
Hello, It's Team Walla.
March 10, 2023

EDITORIAL
Why is it called Paprika Data Lab?
March 10, 2023
Load More
The form you've been searching for?
Walla, obviously.
Services
The form you've been searching for?
Walla, obviously.
Services
The form you've been searching for?
Walla, obviously.
Services